GRAPHIC HAVOC worked with founders of ELEMENTAL MAGAZINE a Brooklyn based hip-hop monthly printed publication to rebrand, art direct and redesign it when their circulation increased to 75,000 and they transitioned from saddle stitched to a perfect bound format. A new logo / masthead was created along with a system of integrating the history of the publication whereby each issues cover had a unique graffiti inspired ELEMENTAL piece created by well known artists. A custom font named Hellemental (sort of a bastardized version of Helvetica) was also developed to be used throughout each issue as the primary typeface. GRAPHIC HAVOC collaborated closely with the ELEMENTAL MAG crew as a labor of love for well over 13 issues and the look/feel created was carried over to further releases.
You may also like...
Beneath Autumn Sky, “Enki-Dus Mono” album art
Current TV Identity
PUMA “ScrubaDub” interior graphic system
“ISLAM'S NON-BELIEVERS” Film Logo & Identity system
sister-hood brand consultation & identity system dev
Great on the Job Identity
“JIHAD a story of the others” Film Logo & Identity
“Famous Nathan” Documentary Film Logo & Identity System
Triple Five Soul Fall 06 Ad Campaign
Converse CONS ident motion design