GRAPHIC HAVOC provided Fuuse/films with brand identity system development for their documentary film, AMERICA'S WAR ON ABORTION. The identity system consists of logo design delivered in a style guide that includes color palette, typographic matrix, graphic design of marketing materials for social media & print, motion design for main title, captions subtitles and end credits. Learn more about the film here.
"In this new documentary timed to coincide with the 2020 US Presidential elections, two-time Emmy Award-winning documentary filmmaker Deeyah Khan investigates one of the most divisive issues in American politics – abortion. This documentary goes inside abortion clinics that are under siege from fundamentalist Christian protesters, and meets the doctors who face an ever-present threat of violence, even murder, from anti-abortion fanatics. Filmed before and during the shattering events of the coronavirus pandemic, Deeyah meets a man convicted of bombing clinics, and speaks to the women who face one of the most difficult decisions of their lives, in choosing to have an abortion. In his time in office, Donald Trump has wooed evangelical Christian voters by enacting anti-abortion policies, and with a political battle currently raging over control of the Supreme Court, the right of American women to choose is under threat. Deeyah deploys her uniquely intimate filming style to explore the contradictions and conflicts of her subject matter, going on the frontline to find the people most affected by America’s abortion wars."